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BRANDING FOR TECH STARTUPS

We help digital brands to develop a unique positioning, adopt it internally as corporate culture and communicate it to their audiences.

DATA-DRIVEN DIGITAL STRATEGY

We prioritize facts and figures. We utilize digital marketing big data, artificial intelligence, market trends and analytics to provide sound digital strategies and optimize marketing ROI.

INBOUND INTERNET MARKETING

We tap on the ever-changing marketing technologies to provide our customers steps ahead in reaching and engaging their audience in a personalized experience across devices, locations and situations.

B2B SALES ENABLEMENT SERVICES

We understand the marketing-sales process/accountability challenges in software companies.

APPROACH

We commit to our partners’ growth, revenue maximization and marketing cost optimization.

Comprehensive Research and Analysis

We reply on marketing research and consumer behavior analysis. We understand our partners’ situation fully before recommending any marketing strategies or tactics. We conduct the necessary organizational and consumer research, interview stakeholders, gather competitive intelligence and analyze target audience trends to identify strengths and opportunities as a foundation for strategy.

Collaborative Strategy Development

We work with our partners to set the SaaS digital marketing strategy. We believe consensus building and internal buy-in by all stakeholders is a key to success. We develop inbound digital marketing strategy, recommend solutions, budget, timeline and agree on marketing strategy success KPIs and targets.

Dynamic Execution and Monitoring

As strategy execution starts, we monitor digital marketing performance, optimize, and adjust tactics to ensure maximum utilization of the marketing budget. We measure and track strategy KPIs, report consistently and improve.